Reviews on Google+ haven't been so kind. Since its public launching on June 28th, 2011, it seems that reception remains lukewarm. As a cultural networking channel, Google+ fails to impress and is reported to be just an imitation of Facebook. The reviews further continue to express that Google was not thinking "out of the box" when it conceived the idea, as Facebook had already hatched the idea five-six years ago.
Although one has to admit that Google+ comes with networking features not for sale in Facebook and Twitter. However, it's so new folks are wondering what it's really all about. Google+ is a cultural network operated by Google. On the Google home page you might find the +You tab, which opens your world to the social network. It absolutely was launched as "by invitation only" platform (similar to how Gmail and Facebook were launched - through invitations), but eventually went public https://www.webhelpz.com/.
Google+ slogan reads "real-life sharing, rethought for the web." Google creators believe that Facebook continues to be lacking on its sharing features, therefore it arrived on the scene with features that enable sharing within subsets called "Circles." It's your clique of 5 people in a small grouping of 25 people. These small sets of people whom you are able to share with are identified as family, friends, co-workers and classmates.
Hangouts take your band of 9 people, from any the main world, to video chat at the same time. It's a talk room with exclusivity features. Users click "start a hangout" which takes them in the video chat room. Friends within the Circle can join the hangout.
Photo sharing can be taken a step further having an image editor that permits photo effects. Photos and other media can be viewed, managed and edited through this feature. This tab opens to photos shared and those that you have been tagged in. Privacy choices are included. Also becoming a member of Google+ automatically signs you up for Picasa Web Albums which instantly uploads your entire photos to Picasa.
The Search feature provides you with updates from your circles, the web and public posts.
It's hard to express at this time if Google+ will climb up in popularity, attract users and obtain their loyalty. Facebook and Twitter remain as market leaders in social networking, and both weren't somewhat shaken when Google+ came out. Until its success as a cultural networking platform is measured by credible third parties, businesses are advised to adhere to social networking channels that have proven to create leads to business. However, it wouldn't hurt to start exploring its possibilities either.